Today Korean beauty and skin care is so popular that one might ask themselves a tricky question, why would anyone prefer Korean products over any other available on the market? Let me try to answer this question in more details!
Packaging & feelings
Before even knowing the details of any products, I usually look at the packaging. I bet many of us doing the same thing. We want the beauty product to be not only useful for us but also beautiful, so we will enjoy using it every day.
This type of enjoyment precisely occurs when we are using Korean skin care products.
The packaging promotes trust and aesthetic satisfaction while doing better for your skin. Of course, I'm not suggesting to purchase your skin care products solely on how it looks like, but it is an important factor to look for.
Most likely products that are packed nicely will also have beautiful smell and texture.
Moreover, due to the high competition in the Korean market, companies need to catch customer attention before anything else. How could you do this with a poor packaging design?
Korean beauty products are considered advanced in comparison with many other mainstream brands.
There are many popular products that we use today are originally were invented in Korea, such as BB creams and sheet masks.
Innovation is an essential factor for beauty products due to great competition in the market. Also, it is beneficial for a consumer since every brand is trying to do better and offer more to their customers.
High-quality natural ingredients are essential in Korean skincare since most of the Korean users have sensitive skin.
So it is crucial for a brand to offer efficient and gentle skin care for their customers to be in demand.
Natural ingredients are the core of Korean skincare and rooted deep in its history. Moreover, many products use unique ingredients that are not always known to the European consumer.
Yes, in my opinion, Korean skincare is cheaper and more affordable than similar quality Western brands. Moreover, it is available for everyone.
The prices differ from brand to brand, but even expensive K-beauty is still cheaper than most popular brands.
It does not necessarily mean that more competitive costs equal terrible products. The prices of Korean beauty products are very reasonable and worth every dollar you spent on them.
Prevention, rather than treatment
Unlike Western skincare products, Korean skincare products are designed to prevent skin issues.
It is much easier to avoid something at the beginning, rather than treating it ones it became more severe and developed.
It does not matter whether it is the health of your body or skin. This approach will save tons of time and money. Moreover, make your skin always look flawless.